Deep in the heart of the West Texas desert, sitting conspicuously alongside a lonely and infrequently traveled highway is a Prada boutique. That’s right, a hyper-realistic art installation, built to replicate one of the luxury brand’s high concept stores, has stood in place, unstaffed and virtually inaccessible, for fifteen years. And despite the lack of transactional fashion available, the site remains a steady draw. So how exactly did this desert oasis come to be?
